Artists & Producers

Meloetry is a hip-hop artist, songwriter, and co-owner/Vice President of SQUADUP Records whose music blends introspective lyricism with street-rooted storytelling and real-life perspective. Known for his commanding delivery and emotionally grounded writing, Meloetry creates impactful records that balance honesty, growth, and substance. As a prolific songwriter and key creative force within the SQUADUP ecosystem, he continues shaping the label sound while contributing across nearly every forthcoming SQUADUP release and collaborative project.

Majestic Da God (MDG) is the founder and co-owner of SQUADUP Records, recognized as the architect behind the label's creative vision, artist development, and overall movement. As a hip-hop artist, producer, songwriter, and A&R, MDG has executive produced and shaped every major SQUADUP release while building a diverse ecosystem of artists, producers, and songwriters across multiple genres. With seven solo albums and a reputation for crafting cohesive, high-level bodies of work, MDG continues to lead the next era of growth and releases for the label.

GODMC is a hip-hop duo built on lyrical precision, chemistry, and high-level rap craftsmanship. Blending minimalist, hard-hitting production with sharp back-and-forth delivery, the duo creates music that balances elite bars with relatable, impactful records.

VERSE is a lyric-driven hip-hop artist known for sharp penmanship, intentional delivery, and substance-centered music rooted in authenticity and introspection. Whether performing live, delivering captivating freestyles, or crafting records in the studio, he commands attention through presence, precision, and message-driven work.

Filthy M & The Rebel are a Brooklyn, NYC hip-hop duo blending raw lyricism, soulful boom bap, and rebellious energy with undeniable chemistry and authenticity. Former students of MDG, the duo balances gritty spit records with feel-good party anthems.

Ether is a healer and vocalist creating music at the intersection of sound and spirit. Blending house, hip-hop, neo-soul, and R&B, his work is rooted in intention - designed to uplift, restore, and connect through vibration.

E. Keenan is a Philadelphia-born artist, songwriter, and vocalist whose music blends soulful melodies, sharp lyricism, and real-life storytelling. A prolific songwriter and vocal producer, he brings melodic versatility, vocal performance, and experience-driven music into the SquadUp ecosystem.

Frado180 is a producer and engineer known for crafting cinematic, mood-driven hip-hop that blends driving drums with rich, layered soundscapes. With over two decades of engineering experience, his approach is rooted in technical precision and creative depth.

Chef Ellz is a producer known for crafting groove-driven hip-hop and R&B built on bounce, feel, and polished musicality. His sound is rooted in powerful pockets and rhythm, creating records that feel natural, fluid, and artist-friendly.

Major is a producer, songwriter, and creative architect known for crafting soul-driven hip-hop that blends hard-hitting drums with cinematic depth and emotional resonance. Drawing from gospel, orchestral, and classic soul influences, his sample-based production creates music that feels both powerful and intentional. With an A&R-driven approach to collaboration, Major helps shape concepts, hooks, and the overall direction of records while building a versatile catalog that moves between gritty hip-hop, cinematic compositions, and modern trap crossover - all rooted in timeless emotion, strong creative vision, and purpose-driven artistry.

I.P is a UK-based producer and sound engineer known for soulful, MPC-driven hip-hop rooted in the textures and feel of the golden era. With over two decades of production experience, he blends technical precision with timeless artistry.